Meet Our Founder, Trey

A Vision Rooted in Science

Rooted in Science, Guided by Wisdom

Driven by Evidence and Integrity

Authenticity and trust stand at the heart of everything we do. Our philosophy is built on a meaningful balance - rigorous peer-reviewed research working in harmony with proven holistic wisdom. Every protocol, product, and recommendation is shaped by decades of clinical study, practical health sciences experience, and a commitment to measurable results. Rather than following wellness fads or algorithm-driven trends, we invest in ongoing scientific education and innovation to ensure that our offerings are always at the leading edge of cellular performance and regenerative health. This relentless pursuit of knowledge stems from personal experience, advanced medical training, and a deep desire to empower each individual with real, lasting improvements in vitality. In our care, you will find genuine advocacy and transparent communication about what works, why it works, and how it is tailored for you. Each step in our process is designed to build your confidence, equip you with credible knowledge, and support your journey toward lifelong wellness. Experience a new standard in holistic health, where integrity, compassion, and evidence lead the way.

True Personalization for Lifelong Vitality

No two bodies are the same - and neither are our solutions. The difference lies in our devotion to individualized care that starts with your biomarkers and unique health story. Our approach leverages advanced diagnostics and detailed health assessments to design a plan that genuinely aligns with who you are on the inside. Every recommendation - nutrition, supplement, or lifestyle protocol - emerges from a data-driven process focused on cellular renewal and long-term vitality. We look beyond surface symptoms, seeking out the root causes and hidden imbalances that standard protocols overlook. By marrying precise scientific insight with years of holistic practice, we develop strategies that adapt as your needs evolve, giving you a truly bespoke path through every phase of your wellness journey. This is not a generic program or a box of supplements. It is a relationship grounded in collaboration and expertise, so you can confidently transform your health, sustain your momentum, and unlock the highest potential your body and mind can achieve.

Dr. Elite

Brandon C. Goodman Sr., CHC

Founder & CEO

As referred to by the many he's helped since 1994 achieve what he has coined "Better Health Today," Dr. Elite, or B. (Trey) Goodman Sr., is not a licensed medical physician but rather a cellular nutrition, naturopathic medicine, and sports medicine researcher, educator, martial arts sports performance and personal trainer with an emphasis on corrective exercise and body sculpting. Dr. Elite is educated in human health sciences, integrative cellular nutrition for natural healing, physiological applied sciences, biochemistry, and physical rehabilitation sports medicine.

Dr. Elite was a high school All-Star selection while competing in 5 different sports, which included football, basketball, baseball, volleyball, track and field. Although a 1996 shoulder dislocation prevented him from signing with a professional baseball team as a left/center fielder, he still managed to compete as a professional in both the martial arts and football arenas until his last snap in 2010. His approach to the optimization of athletic performance through targeted nutrient intakes and functional training supported by human kinesiology is uniquely unparalleled and evident in his immense passion for every training session with his worldwide clients at 1 Sport Of Life Elite Health and Fitness.

Extensive Credentials

International Sports Science Association for Exercise Physiology
U.S. Army: Combat Medical Specialist
El Segundo Air Force Base: Sports Specialist and Athletics Coordinator
Bally’s Total Fitness, Master Trainer
International Career College for Sports Medicine Physical Therapy
Daniel Freeman Hospital: Rehabilitation Assistant and Fitness Coordinator
HealthSouth Physical Therapy
Kerlan-Jobe, Sports Rehabilitation Technician
Vitamin World Inc., a Nutritional Health Consultant
Head Sports Specific Trainer: 1 Sport Of Life ~ Elite Performance
Leading Health Advisor & Speaker: 1 Sport Of Life ~ Better Health Today

Expanding His Knowledge and Experience

Currently the new Natural Health Advisor and Supplemental Health Director at 1 Sport of Life Elite Health and Fitness, Dr. Elite began his naturopathic research journey in 2006. He committed himself to studying under and/or working alongside several renowned herbalists, naturopathic doctors, and other natural healthcare practitioners to expand the very knowledge and experience he relies on.

His nutritional, supplemental, and day-to-day "Better Health Today" consultations assist his clients in lifestyle changes, diet specifics, and step-by-step protocols that feature LIFE-supporting nutritional supplements that he implements into corrective efforts to help the body resolve or minimize various complications. These include:

High blood pressure
High cholesterol
Diabetes
Anemia
Joint and spinal degeneration
Headaches
Infectious, viral, and abnormal developments
Auto-immune and digestive concerns
Crohn's disease
Herpes
HIV/AIDS
Cancer
Fibromyalgia

Representing the Views of Prestigious Universities

Dr. Elite's position on better health and maintenance stands alongside the collective views expressed by hundreds of ND and health sciences researchers. He's accompanied by Ph.D. and doctorate holders published in the American Journal of Clinical Nutrition, 21st-Century Biotechnology, The Journal of Nutrition, and the International Journal of Vitamin and Nutrition.

He is also joined by members of prestigious universities worldwide. His causes include the drastically overlooked underlying cause that has been linked to severe nutrient deficiencies that can hinder the body’s natural ability to function optimally and heal itself.

“Your food of the day is the medicine that dictates the quality of your life tomorrow.” Dr. Elite